Wineability
Wineability is a Swedish wine importer who imports, stocks and supplies wine to the alcohol monopoly, Systembolaget. We are a part of Sigva Beverage Group and together we have a long experience of supplying the Swedish market with quality wines from all over the world. This gives us the advantage of financial muscles, an established sales force for HoReCa and an efficient logistics solution. Wineability acts independently regarding products, producers and as a supplier to Systembolaget.
Who we are
Wineability is a young and dynamic company with long experience in the wine business. We know how to win tenders and have several fixed listings within the group.
We are passionate about business development and are convinced that good relationships and partnerships – both within the company, with our producers and Systembolaget – are the key to create successful business opportunities.
Our ambition is not to obtain a vast catalog of wines but rather to focus on a strong relationship with the producers we work with and expand our portfolio vertically. We give a significant commitment to the producers we represent and focus all our efforts towards their wines.
How we work
Wineability works very closely with the buyers at the monopoly. One key to success is to constant study and analyze the market and consumer needs; these insights are afterward transformed into our proposals to Systembolaget.
We don't make things complicated. If we find something we like and we see a potential business opportunity we are eager to show this product to Systembolaget's buyers. We know how valuable it is to get feedback on the products - less talk, more action.
Our strategy is not to wait for business opportunities - we create them. And we want to do that together with serious partners who are interested in the Swedish market. If there are no tender requests - we can create them by presenting new interesting products.
The real work starts after winning a tender
We know how to build and sustain brand awareness for the products and producers we represent. And we know how to stretch and extend a product's shelf life. This knowledge combined with our expertise in marketing, efficient logistics solutions and a solid financial platform is our strength.
